Opinion column: Zomato CEO’s Speedy Response to Customer Feedback Surprises Netizens In a rare display of prompt attention to customer feedback, Zomato CEO Deepinder Goyal has responded to a user’s query regarding the company’s new “Healthier Suggestions” feature, announcing modifications to the feature based on the user’s input. The feature, launched by Zomato, aims to nudge customers towards healthier choices by suggesting alternatives to high-calorie options. The feature has received a 7% attachment rate and overwhelmingly positive feedback from users.

However, a user, engineer Arnav Gupta, questioned if he could opt-out of the feature on days when he wanted to indulge in a “cheat day”. Goyal responded to Gupta’s query within 30 minutes, stating that the company would make all nudges an opt-in feature, “based on the feedback received.” This prompt response has surprised netizens… who appreciate the CEO’s willingness to listen to customer feedback and adapt the feature accordingly.

This instance of swift response to customer feedback is reminiscent of Blinkit CEO Albinder Dhindsa’s response to a customer’s suggestion to add the option of “free dhaniya” with certain items on the app. Dhindsa’s prompt response and gesture were met with praise from many. The incident highlights the importance of paying attention to customer feedback and being willing to adapt and evolve in response to user needs.

This approach not only enhances customer satisfaction but also demonstrates a commitment to user-centricity. The information in this article was first published in Hindustan Times.

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